SQL databases are working based on Relational Data Model, It's more easy to use and setup database structure and due to it's popular, it has lot of tools to manage and storing data in a good hyerachy.

NoSQL databases are working based on Document Data Model, this means you just simple doesn't design any model and directly go! It's providing rapid development and especially in Insert transactions it is too much faster than normal SQL databases. (MySQL, MSSQL)

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