It's a Business Model waved from US through the world.

The meaning of the word in business terms is :

Startups like Google, Facebook, Twitter became "counter" of "big giants" in a recent years by swiping them away in most of fields with power of technology and innovation.

Startup is the beginning, first seed of the ecosystem.

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The fastest way to change yourself is to hang out with people who are already the way you want to be. Reid Hoffman